The year is off to a great start and DevDigital's project managers, designers and developers have been hard at work making our clients' visions come to reality. Keep reading to see five of our latest projects, and to learn a little about our clients! If you are interested in expanding or improving your website, contact DevDigital today!
Best Brands, a wholesale wine and spirits distribution business, has been in business since 1939, when Prohibition was repealed in Tennessee. Their mission is to be the Middle Tennessee and Chattanooga distributor of choice. They build profitability and serve the needs of their associates, suppliers, customers, and community. Their portfolio consists of a wide variety of wine and spirits.
Platinum Records Nashville
Platinum Records is one of the hottest and fastest growing independent record labels in Nashville. With close to 40 years of...
Due to its efficiency and cost effectiveness, tech-ed is rapidly growing, and Dr. Turner Nashe (IDS) and Peter Marcum (DevDigital) felt that prison inmates should also have the opportunity to expand their education. In 2015, MaxxContent was formed to cater to prison education programs, and allow inmates to rebuild their lives, and lay a foundation for their futures.
MaxxContent is a Learning Management System (LMS) that is built on an SAAS platform (software as a service) that facilitates the delivery of educational programs from major publishers through a custom platform to secure facilities, corporate environments, and educational institutions.
The LMS market caters to users from both the academic as well as the corporate world, private and public sectors. The market consists of various large and niche players who provide proficient software solutions such as content management,...
A recent article in The Atlantic states that the ed-tech market is worth more than $8 billion, although “skeptics question whether the new products improve learning.”
While many people are still unconvinced that educational technology actually betters the learning process, the data and statistics hold the proof that this industry is transforming the learning methods most of us are accustomed to.
The Educational Technology Industry Network has divided ed-tech into four categories:
Content: Such as an “interactive software that teaches language arts and math”
Instructional Support: Encompassing “testing and productivity tools”
Management: Such as “Learning Management Systems, and class-scheduling software”
Special Categories: Which includes “Online Courses, as well as tools for niche areas like Advanced Placement materials or special needs”
The network examines the data reported by...
Josh Griffin and Phillip Turner, Project Managers at DevDigital, recently completed the Project Management Professional (PMP) certification, the most important industry recognition for project managers, through the Project Management Institute (PMI).
According to PMI, this certification is highly regarded and recognized globally. The PMP is more than just a title—project managers that have earned this respectable accreditation have completed a rigorous training process and exam, demonstrating that they have the capabilities to communicate and comprehend the worldwide language of project management, and gain connection to a community of professionals, organizations and experts across the globe.
Phillip and Josh took the initiative upon themselves to become involved with the PMI, and take the PMP certification examination. After months of studying and preparation, we are thrilled with...
"Data, I think, is one of the most powerful mechanisms for telling stories. I take a huge pile of data and I try to get it to tell stories." - Steven Levitt, American Economist.
While data and journalism have long gone hand-in-hand, very few businesses take advantage of using data stories as a tool to enhance their branding. If you are not familiar with the term data story, it is exactly what it sounds like—a meaningful story, article, or message that is crafted to explain valuable data, and it is a tool that can greatly assist with the process of branding your business to your consumers.
When it comes to branding your business, chances are that you already have a foundation for the basics. It’s likely that you have a general business plan, logo, and website. But by using your company’s relevant data, you can take branding to a whole new level.
While the idea of sifting through...
DevDigital is pleased to announce its role in the purchase of CoreCommerce and its assets, a Nashville-based SaaS (software as a service) eCommerce platform company.
CoreCommerce is an affordable, comprehensive online selling platform for established businesses and entrepreneurs. Founded in 2001, the hosted solutions provide website templates, shopping cart services such as shipping, taxes, payments, and fulfillment. Additional services such as marketing, customer management and inventory control provide its clients the full suite of services to manage their online business. CoreCommerce provides an extraordinary, personal level of service and consulting for its clients, helping them optimize their business processes and maximize their online sales.
DevDigital’s continued growth and strong momentum will be providing resources and developmental expertise as CoreCommerce continues to...
With the advancements of social media and blogging, content creation and marketing are finally gaining more and more traction. But there are still many business owners and entrepreneurs that don’t quite grasp the value of a successful marketing strategy.
You see, anyone can have an amazing idea, product or business plan, but at the end of the day, those things only bring value if they’re being seen. If you fail to capitalize on the visibility of your brand, you’re essentially diminishing your own value. But with a strategic marketing plan in play, your chances for success will increase tremendously.
These days, the concept of marketing is thrown around loosely, and I’ve noticed that very few people really grasp its meaning, along with the value it can bring.
The beauty in creating a marketing plan is that you can shape and mold it, and allow it to evolve to suit your needs. This all...
As the holidays approach, you have likely put some thought into the gifts that you are giving to those that are important to you—including a significant other, children, family members and friends. While all of these people are an integral part of your personal life and personal success, what about those that are essential to the success of your business? Your employees. Before you jump the gun and think that it’s ridiculous to purchase gifts for everyone in your office, please know that I agree, and those aren’t the kinds of gifts I’m referring to.
Unlike the tangible presents that your kids will dive to rip the wrapping paper off of—the best gifts that you can give your employees don’t need any packaging at all. They should be intangible.
A recent article from Harvard Business Review refers to these gifts as the “Me-to-We Continuum.” This authentic model addresses the realistic...
As Thanksgiving approaches, it is a natural time to reflect on what we’re thankful for, but it is also a time to reflect on selflessness by acknowledging and appreciating the gratitude of others.
In the age of technology, we have been trained to have a "go-go-go," mentality. We expect immediacy, quality and valuable service. The Internet has equipped us with the ability to find what we want, when we need it. But in the shadow of these demands lies the value of appreciation, and more importantly, the lack of sharing that appreciation.
A simple "thank you," can certainly go a long way—but what about the long lost art of graciousness? The ability to show appreciation and thankfulness to another person does not always come easily. We often like to think that we can do things ourselves, and asking for help has certainly seen its days as a form of weakness.
Think about when you were in...
Digital assets include a lot of resources that convey messages and sentiments to the marketplace. But the one things that conveys an appreciation for users time is a well engineered experience.
Digital experiences are the driving force of engagement in today's marketplace and they happen moment by moment with little room for error. Google calls them "Moments of Intent" and just in the last couple of years most of these moments are happening on mobile devices. The meaning behind moments of intent include knowing what consumer want when they are searching for something—whether that is to buy, learn, go or do, and that something could be pointed to you have to offer, so you can thank them by saving them time by fulfilling their intents in the least amount of time. It is that simple, yet that difficult as well.
Over 86% of the consumer moments of intent are intangible, so knowing how to...