The evolution of electronic devices has a longstanding history, and it’s hard to believe we’ve gone from huge desktop computers to lightweight laptops, tablets, basic mobile phones to smart phones. While these devices may have first appeared to be basic conveniences, but the benefits have become relied upon; especially while we're on the go. Mobile devices are no longer simply tools used to make phone calls, or reply to a few emails. Smartphone users of today view these devices as their lifeline to their professional and personal lives.
Google recently released a study titled “Micro-Moments: Your Guide to Winning the Shift to Mobile.” This study shows that68% of smart phone users check their phones within 15 minutes of waking up in the morning, and 30% admit that not having their phone within an arm’s length actually causes anxiety. The truth is, mobile devices have completely...
As businesses struggle to keep up with never-ending technology updates, there is one recent trend that is not going anywhere anytime soon: mobile friendly websites.
Google has been one of the primary catalysts in this recent mobile-friendly push by making the first of a series of mobile-focused algorithm updates on April 21st.
Google, along with other search engines, has acknowledged that the number of mobile internet users overtook fixed internet users and is now striving to help motivate businesses to capture the value of the mobile market.
What does this mean for you?
This change moves to give mobile users better experiences from search on their devices. The responsivity and mobile compatibility of all websites ranked on search will now play a part in your websites ranking. If your website is not optimized for mobile devices, with this switch you may now be missing out on traffic...