Mobile Revolution

February 21, 2017

Posted by: DevDigital

Mobile Revolution

According to StatCounter, the internet usage by mobile and tablet devices exceeded desktop worldwide for the first time in late 2016. Mobile and tablet devices accounted for 51.3% of Internet usage worldwide, compared to 48.7% by desktop.

This “mobile revolution” is transforming our everyday lives and the brands we touch. Mobile devices are putting power back in the hands of the customer. This transformation in business-consumer interaction has brought about compelling market opportunities, as well as some impressive stats:

  • The mobile app market is predicted to grow 270% to $189 billion by 2020
  • The mobile app industry is forecast for over 270 billion downloads in 2017
  • The App Store will hit 5 million apps by 2020, more than doubling its current size

This translates into a growing demand for businesses who can build desirable apps. Evidently the mobile industry is booming, but even more important is that mobile apps are completely dominating the arena:

  • Apps command 86% of the average time spent on mobile
  • Time on mobile web is decreasing to an average of 22 mins/day
  • This time spent on apps equates to 2 hrs 19 mins per day 52% of all time spent on digital media counts for mobile apps

Consumers are utilizing apps more than ever before and by implementing a business strategy including apps, the future is literally in the palm of your hand.

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