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Data Madness part 2


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Mar 20 2019
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Data Madness part 2

March Madness has arrived! It’s that magical time of year where friends, family, and coworkers gather together to fill out brackets for the NCAA men’s basketball tournament, hoping to correctly predict as many correct outcomes as possible for bragging rights. Correctly scoring the best bracket is no simple task. The odds of scoring a perfect bracket are one in 9.2 quintillion. But like Han Solo famously said, “Never tell me the odds!” Although a perfect bracket might be out of the question, there are still plenty of ways to manipulate the data in your favor when filling out your bracket and trying to figure out what upsets to call and to avoid. Listed below are a few data centers that implement some advanced analytics you can look to during your quest for creating the optimal bracket and that one shining moment.   #Hackthebracket It’s back! We touched on Adobe’s analytics campaign last...


4 reasons why we're continuing to program in PHP


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Feb 22 2019
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4 reasons why we're continuing to program in PHP

DevDigital has been working around the clock to upgrade its PHP servers and migrating those upgrades for 500 customer websites. To some, PHP (formally an acronym that stood for personal home page, but now stands for hypertext preprocessor) might seem like outdated programming and a thing of the past, thanks to some of the newer programs that have come out. However, we are still massive advocates of using a scripting language that has been around since 1995. Below are a few reasons why we’re continuing to go with PHP for our primary programming and server needs.   1. It’s still universally used. PHP provides coding to a massive number of websites across the globe. A lot of this can be attributed to Facebook being its most prominent user, but there are also plenty of Fortune 500 companies, such as Lyft, Slack, Tesla, Yahoo!, and Word Press who rely on PHP for their scripting. In fact, a...


DevDigital client featured in the Super Bowl


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Feb 12 2019
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DevDigital client featured in the Super Bowl

The Super Bowl is widely regarded as one of the most globally-watched television events every year, and one of DevDigital’s clients, Glow Motion, played a big part throughout the weekend for Super Bowl 53. Glow Motion, who puts together interactive LED lighting displays and installations for sporting events and concerts, was asked to create such installations for the halftime show featuring Maroon 5, Travis Scott, and Big Boi. Mitch Ballard, one of DevDigital’s founding partners, was on site in Atlanta to help oversee the procedures. He is also the global sales manager and handles day-to-day operations for Glow Motion, so he played a big role in putting everything together. If you watched Maroon 5 play, you may have noticed the LED beach balls bouncing around the crowd. Those were a product of Glow Motion, and there were 100 of them in total that night. 950 custom LED panels were also...


DevDigital completes Fast Track IT bidding system


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Jan 29 2019
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DevDigital completes Fast Track IT bidding system

DevDigital is pleased to announce that it has successfully completed the building of Fast Track IT’s internal bidding and auction system. Founded in 2006, Fast Track IT is an online auction marketplace where retailers can bid on various items with one another that they are interested in purchasing. Like any auction site, the user with the highest bidding is awarded the item. Fast Track’s inventory is stocked with items “for less than retail or to sell as an asset liquidation solution.” “(Fast Track) was running on a legacy system with Filemaker for their lotting and other IT needs,” said DevDigital’s Director of Operations-India Viren Bhavsar, who oversaw the production of their auction system. “They were using third-party software and paying way too much for subscriptions on both FileMaker for lotting needs and Maxnet for their auction software respectively. We moved them away from...


DevDigital hires duo for CTO and CBO positions


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Jan 22 2019
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DevDigital hires duo for CTO and CBO positions

DevDigital is excited to announce the addition, in January, of two key personnel to its every-growing company.   Neal Barnhill has been named Chief Technology Officer for DevDigital, and brings with him more than three decades of IT experience. Barnhill has been in software development for many years, first as a programmer and later in management.  Throughout, he’s done software solution and architecture design, project management and implementation, and all the pieces parts in between.  He was formerly the CTO at Essex Technology Group for 18 years, helping write a plethora of their programs. Barnhill previously worked with DevDigital Co-Founder and Managing Partner Peter Marcum at Bargain Hunt and Nashville Computer Liquidators for more than two decades, with both companies being sold. The company has also hired Stephen Davis as Chief Business Officer. Davis provides more than 20...


DevDigital opens new location in The Bahamas


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Jan 16 2019
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DevDigital opens new location in The Bahamas

DevDigital, a leading software and web development company based in Nashville, TN, is pleased to announce that it has launched operations in the Commonwealth of The Bahamas, and will be headquartered in Freeport on Grand Bahama Island. Offices in both Nassau and Freeport will service both US-based and regional clients.   DevDigital Bahamas is looking forward to bringing its innovative software solutions to the Caribbean and has already signed clients, including Global Sun Integration and CaribNation. With the establishment of a tech hub in Freeport, DevDigital, under the guidance of Co-Founder Peter Marcum, Hank Ferguson, Burton Rodgers, and Alan Kates, is pleased to join the Government’s initiative to create and foster the growth of jobs, education and entrepreneurial opportunities, both in Freeport and The Bahamas in general.  DevDigital Bahamas believes in building business equity...


Client Spotlight: Cindy B. Sullivan provides planning and coaching for companies to succeed


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Dec 27 2018
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Client Spotlight: Cindy B. Sullivan provides planning and coaching for companies to succeed

Let’s face it: Every company and executive, no matter how big or how small, needs some guidance when it comes to proper planning and time management. Our client, Cindy B. Sullivan Consulting, specializes in helping individuals and organizations with their needs of becoming better at their skills in planning, goal-setting, and management. She “provides consulting, coaching, training, and speaking in the area of time Management & productivity.” Certified by the  National Association of Productivity & Organizing Professionals, Cindy’s consulting is based on her six pillars: Goals & Direction,  Structure & Planning, Habits & Self Management, Time Awareness,  Systems & Prompts, and Organization. Clients interested in becoming invested in her programs are asked to take an intuitive assessment, which can be found near the top of any page of her website. The assessment engine is a simple in...


Changing the game: Healthcare Industry


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Dec 21 2018
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Changing the game: Healthcare Industry

Change is imminent in all aspects of life thanks to technology. No matter what avenue of life you’re in, the developments of technology have somehow had an impact on your life in one way or another. Some are minor (the ability to call transportation with the touch of a button) and some are major (the fact that your cell phone is now a computer). Of course, one of the biggest advances in technology come in an avenue that we’re all affected in; the medical field. These have had a positive impact on the world we live in. Access to information on certain diseases and cures can be found with some savvy search engine research. The devices physicians and nurses have access to have helped improved overall health over the past decade or so. However, they’ve also brought some negative effects, most notably the cost. “Health care spending in the U.S. continues to rise. It’s now over $3.5 trillion...


DevDigital hosts ribbon-cutting for new office!


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Dec 19 2018
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DevDigital hosts ribbon-cutting for new office!

After moving into its new office a few months ago, DevDigital hosted a ribbon-cutting ceremony Dec. 12 for its new location on the third floor of the Tennessee Education Association building. Over 100 people attended the ceremony, including members of the Nashville Area Chamber of Commerce who oversaw the ribbon cutting. DevDigital made the move from its last space at the historic Berger Building on Rosa L. Parks Blvd in August after spending close to six years there. However, as the company began to grow and accumulate more clients, employees, and projects, it was a necessity for DevDigital to make the change to its current site. Located right down the road from the heart of Germantown and First Tennessee Park, the office space features six meeting rooms, a spacious work area for project managers, a full kitchen, and an open lobby. In addition to DevDigital, the location is also home...


Is Your Business Ready for Subscription & Recurring Business Based Model?


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Dec 05 2018
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Is Your Business Ready for Subscription & Recurring Business Based Model?

Subscription-based businesses are everywhere now. Do most of your home-cooked meals revolve around Blue Apron or Home Chef? Have you created a playlist on Spotify? Do you read The Athletic daily? All of those businesses are just a few of the leading catalysts for today’s model of paying for access to content and product. Book publishers and periodicals in the 17th century were believed to be the first to implement this model. Today, there are a bevy of businesses and websites that follow this standard, and it continues to be a way for businesses to capitalize on revenue growth. In 2016, the subscription-based market boomed by more than 100 percent over five years. The biggest retailers who followed the model produced more than $2.6 billion, up from $57 million in 2011. So, why have businesses who abide by this standard suddenly become so prevalent and successful? For starters, clients...


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