January 14, 2022
Swensons is a chain of drive-in restaurants founded in 1934 in Akron, OH. They serve a menu of classic American drive-in fare like milkshakes and burgers at 16 locations around Ohio. They have been a Paylocity user since October of 2019 and adopted...
January 7, 2022
While building an expensive new website for your business, you want to take steps to make sure that website fulfills the intended purpose for years to come. Good design and good planning are the keys here. Good planning includes thinking about...
January 7, 2022
If you want to get the best results for your video marketing, you should seriously consider being on YouTube if you aren’t using them. YouTube is also one of the most popular search engines in the world. And, to get the best results from that...
January 7, 2022
Making sure prospects can find your business online is a challenge, one in which search engine optimization (SEO) should play a pivotal role. This is why making mistakes in your keyword research can prove expensive. Not doing keyword research...
January 6, 2022
Drupal used to be a rising star, something to seriously consider if you needed a business-friendly platform for a website and content. This isn’t quite how things worked out. Not only did users increasingly find weaknesses in Drupal, but...
January 6, 2022
Congratulations on launching that new website! Once your site is online, you can focus more resources on other activities, but don’t move too quickly. After a site goes live, you need to make time for several technical and nontechnical tasks...
January 6, 2022
The final step before releasing any new software should be a review by a sample of users. User acceptance testing (UAT) for a mobile app is a crucial last step in development for mobile apps as well. The reasoning is a bit different. Mobile app...
January 6, 2022
Once you’ve launched an app, you have to change your focus from development to marketing. Monitoring that app requires attention to both marketing metrics and performance. An app that looks great on launch will probably end up abandoned...
January 6, 2022
Hiring outside help for your software development work makes sense for many businesses, though having internal development talent can also makes sense in some situations. Cost and time are the key factors in deciding to hire an ancillary firm or...
January 6, 2022
Being found online takes sustained effort in several areas. Much of the important work falls under the category of technical SEO (search engine optimization). Technical SEO is about the website and its content. Off-site SEO is about driving traffic...
January 3, 2022
One of the great disasters that can befall a software development project is to have an angry developer hijack your code by refusing to turn it over. This rare but potentially disastrous event can be handled in a couple of ways, in theory. The best...
January 3, 2022
If you plan to create custom software, whether a cloud-based enterprise app or a simple mobile game, projects have lots of moving parts. You can try to save money by hiring freelance developers, but then you still have...
January 3, 2022
People are the key to our success as a website design company. DevDigital has completed over 2,000 projects. Deputy Director of IT at our Vadodara, India office, Manoj Ginoya, has been involved in most of those projects at...
December 20, 2021
JoyBridge Kids is a therapy provider for children with autism based in Mount Juliet, TN. Founder Rogers Clayton opened the center in January of 2021 to help children with autism, and their parents. They had a great program of evidence-based...
December 1, 2021
A good user experience is vital to the success of your new mobile app. Good advertising and some search engine optimization will generate sales, but good user experience/user interface (UX/UI) matters too. These design elements can create a good...
December 1, 2021
Any organization that does training online or in a blended learning environment should have a learning management system (LMS). Centralizing most learning activities and related administration offers some convincing advantages in efficiency and...
December 1, 2021
Every business that takes online payments has to have a service to take payment information and transfer funds from customer to business. While some payment processing costs are not under the business owner’s control the cost of using a...
December 1, 2021
Everyone running an online business knows that being found through search engines is crucial to your success. Most people use a search engine to learn about products before they buy them. Many who shop online use mobile devices at least some of...
December 1, 2021
Vinnin Liquors is a Boston-area liquor distributor that also sells beer, wine, and spirits at a physical store in addition to delivering orders. This family-owned business has been serving the North Shore of Massachusetts from their...
November 23, 2021
Before you launch a new marketing strategy or review and revise an older strategy, you should invest some time in journey mapping for your customers. This map helps you understand your target customer’s challenges as they search for a solution...