March 21, 2016
Let’s take a typical consumer’s journey onto a website that they found through searching for topics of interest. Let’s assume the site they found was either the result of a referral by someone, or findings from the search, which were the...
March 9, 2016
It seems that everyone wants to lower the cost related to technology. Whether that consists of building something new, or maintaining something old, most everyone expects the cost to decrease. As technology becomes more advanced, this seems like a...
February 4, 2016
Josh Griffin and Phillip Turner, Project Managers at DevDigital, recently completed the Project Management Professional (PMP) certification, the most important industry recognition for project managers, through the Project Management Institute...
January 22, 2016
"Data, I think, is one of the most powerful mechanisms for telling stories. I take a huge pile of data and I try to get it to tell stories." - Steven Levitt, American Economist. While data and journalism have long gone hand-in-hand, very few...
January 21, 2016
DevDigital is pleased to announce its role in the purchase of CoreCommerce and its assets, a Nashville-based SaaS (software as a service) eCommerce platform company. CoreCommerce is an affordable, comprehensive online selling platform for...
January 18, 2016
Howard Baldwin, the community editor for Data Driven Business at Forbes asks the question in a recent post, “How much is data worth?” He posits that those companies that are built on data seem to show an offset between their “actual market...
January 18, 2016
I was recently reading an article that talked about how technology has made businesses more productive. Of course I agreed. Then I read on, and the article addressed other issues that drive business productivity more than just technology. While few...
December 11, 2015
With the advancements of social media and blogging, content creation and marketing are finally gaining more and more traction. But there are still many business owners and entrepreneurs that don’t quite grasp the value of a successful...
December 10, 2015
A lot of things have changed in 2015 and a lot more will continue in 2016. If I have learned anything about business is that change is a constant, and you can either be managed by it or you can manage it to your advantage. I like having an...
December 9, 2015
As the holidays approach, you have likely put some thought into the gifts that you are giving to those that are important to you—including a significant other, children, family members and friends. While all of these people are an integral part of...
December 8, 2015
As the year comes to a close, it is a time to reflect on what has been gained and what needs to be done, or better said, given back. I am the type of person that focuses on tangible things, and I tend to pay little attention to the intangible...
December 7, 2015
As we enter this holiday season, it makes sense to pause for a moment and think about what gifts do our customers want? And more importantly, what’s the point of giving them anything? On a basic level, we give gifts because we’re supposed to. On...
November 18, 2015
As Thanksgiving approaches, it is a natural time to reflect on what we’re thankful for, but it is also a time to reflect on selflessness by acknowledging and appreciating the gratitude of others. In the age of technology, we have been trained to...
November 17, 2015
We are happy to announce that we've been chosen to be a member of Google's Media Partnership Team. This new initiative that works with select mobile application developers to design user acquisition and re-engagement campaigns across Google...
November 16, 2015
Sometimes I have to stop and ask myself “What matters most?” because at times it seems like everything matters all at once. Customer, employee, market and financial demands surround every business owner every day of the week. Even when...
November 13, 2015
I was walking down Broadway the other day and ran into an old friend from my touring days. We talked for a while and upon departure he gave me a hug and said “Happy Holidays Mitch, it is really good to see you”. I left that encounter feeling...
November 12, 2015
Digital assets include a lot of resources that convey messages and sentiments to the marketplace. But the one things that conveys an appreciation for users time is a well engineered experience. Digital experiences are the driving force of engagement...
October 26, 2015
One of the key uses of digital assets is education, and DevDigital client The Entrepreneurial Mind is a key example of the value of digital content, but don’t just take our word for it—Forbes thinks so, too. Dr. Jeff Cornwall, CEO of The...
October 23, 2015
The Digital Era is an age where technology has become the foundation of any successful business – it is a prime driver of market differentiation, business growth, innovation, adaptability, collaboration and profitability. In short, every business...
October 22, 2015
Although largely uncounted, intangible digital assets may hold an important key to understanding competition and growth in the Digital era. Digital capital is quickly becoming the economic engine of the 21st century. So ask yourself: How much...